Free Sony Touch and Try Day

Free Sony Touch and Try Day

Saturday, 31st May


Get hands-on with Sony

Join us for a Touch & Try day with Sony, where you can try out their latest telephoto lenses — including the new 400-800mm F6.3-8 G. A Sony representative will be on hand to guide you through hands-on demonstrations.

The morning kicks off at The Aviator, where you'll test Sony’s premium telephoto lenses at the UK’s busiest private airport, perfect for capturing aviation in action. In the afternoon, head to our store for wildlife photography setups, showcasing Sony’s world-class animal autofocus and teleconverter capabilities.

Attend both sessions to experience the full power of Sony’s telephoto lineup in action!


Event Highlights

Chat with the experts

A Sony representative as well as our expert sales team will be on hand throughout the day to answer any of your questions and guide you through which lens is best for you. Get tips for optimising your current setup, whether for aviation, wildlife, or something else.

Get hands-on with Sony telephoto lenses

Test the full range of Sony telephoto lenses, including the new Sony FE 400-800mm f6.3-8 G OSS Lens.

Exclusive offers

There will be a number of on-the-day offers only available in-store.


Register Your Interest

Book one or both sessions here:

Event Schedule

Touch & Try Sessions

Morning Session: Aviation Photography at The Aviator

10:00am - 12:30pm

Get hands-on with Sony’s latest 400-800mm F6.3-8 G lens, alongside trusted favourites like the 200-600mm F5.6-6.3 G and 100-400mm F4.5-5.6 GM — plus 1.4x and 2x teleconverters. Capture live aircraft movements and put Sony’s telephoto power to the test in a real-world setting (weather and airport schedule permitting). Our store opens from 9:00am, so feel free to either meet in the store beforehand or drive ahead to the Aviator for the event. 

Afternoon Session: Wildlife Photography at Our Store

1:30pm - 4:00pm

Meet Sony experts, explore different setups, and get tailored advice to maximise your gear’s performance. Take advantage of exclusive in-store offers during the event. Whether you're considering an upgrade or pushing your current setup’s limits, discover how Sony’s cutting-edge technology can help you capture the unreachable. 


Where and when is the event?

AM: 10:00 - 12:30

The Aviator, Gloucestershire Airport, Bamfurlong Ln, Cheltenham, GL51 6SR

PM: 13:30 - 16:00

Clifton Cameras, Staverton Technology Park, Herrick Way, Cheltenham, GL51 6TQ

WhatThreeWords: /// speak.tricks.rare


Is the event free?

Absolutely! Simply turn up and get hands-on. Book a ticket to get event reminders.


Can I bring my own kit?

Yes - this will be a great opportunity to test out the latest Sony lenses or simply compare your own setup against these telephotos!


Join us on Saturday, 31st May.


Any questions?

If you have any further queries relating to this event, the product(s) or anything else; please don't hesitate to contact our friendly team of experts. Click here or use our live chat feature below.


Category Menu